Web > IAF - International Association of Facilitators
The International Association of Facilitators (IAF) is a participatory
organisation with members in more than 65 countries. As a professional
association they set internationally accepted industry standards,
provide accreditation, support a community of practice, advocate and
educate on the power of facilitation and embrace the diversity of
facilitators.
Having celebrated their 20th anniversary, they appointed Hartley & Soul to refresh their brand so the new identity would reflect their forward looking, and inclusive approach.
We wanted the brand to have a global feel and for the logo to be like a window into the rich and vast IAF world. Being in 65 countries, we wanted each region to have a unique feel and be able to express their individual culture through the brand. So we created a global brand with 7 regional brands each with their own distinctive colour, that are part of the same family.
The website was designed and programmed by Gusto Digital Design.
related brands project
visit website
Having celebrated their 20th anniversary, they appointed Hartley & Soul to refresh their brand so the new identity would reflect their forward looking, and inclusive approach.
We wanted the brand to have a global feel and for the logo to be like a window into the rich and vast IAF world. Being in 65 countries, we wanted each region to have a unique feel and be able to express their individual culture through the brand. So we created a global brand with 7 regional brands each with their own distinctive colour, that are part of the same family.
The website was designed and programmed by Gusto Digital Design.
related brands project
visit website
